20 Aug 2014

Colin Raney joins Formlabs to lead Global Marketing

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Formlabs, a leader in professional desktop 3D printing, announced today that Colin Raney is joining its leadership team to focus on global marketing and customer experience. Raney joins Formlabs from IDEO, the global innovation and design consultancy, where he served as Managing Director of the firm’s Boston studio. The move signals Formlabs’ ongoing commitment to creating world-class products that seamlessly fuse engineering and design.

“To build the best 3D printer, you need to have the best team, and we’re delighted to have Colin joining us,” said Natan Linder, Formlabs co-founder. “Colin was an early adopter of the Form 1, and his track-record as a leader in design and product innovation speaks for itself.”

Raney brings deep strategic and design experience to the Formlabs team. While at IDEO, he helped grow the company’s strategic design muscles, exploring the future of manufacturing and establishing IDEO as a stronghold of practical innovation. Raney sits on the MIT Media Lab’s Advisory Council, and has worked closely with numerous Fortune 500 companies.

“I’m excited to join Formlabs at such an important moment in their evolution.” said Raney. “We have some really impressive talent developing some remarkable technology. I’m looking forward to helping the company create experiences that empower engineers, designers, and makers all over the world.”

Raney’s addition marks a milestone in the Formlabs’ rapid growth, as the company asserts the importance of the customer experience and design as it expands to new markets. Formlabs’ pioneering Form 1 and Form 1+ 3D printers have won numerous industry and design awards, and remain at the forefront of the desktop 3D printing industry.