Deep integration of Borderfree into the MarketLive platform makes it even easier for merchants to transact with consumers in more than 100 countries and territories worldwide.
Borderfree, a market leader in international cross-border ecommerce, today announced that it has partnered with MarketLive, the leading Total Commerce platform for high-growth merchants, to bring global commerce capabilities to its platform. Borderfree will be MarketLive’s exclusive international fulfillment partner.
As a part of the partnership, Borderfree will join MarketLive Connect, a partner network of technology providers who contribute a wide range of commerce solutions, through which a “connector” for the Borderfree platform will be built directly into MarketLive’s new 14.1 release, due out this summer. The connector will enable Borderfree’s international ecommerce services for all MarketLive merchants who opt to upgrade to the 14.1 version of the platform and integrate the connector. With access to Borderfree’s technology and services platform, MarketLive merchants can more easily overcome the barriers to transacting with consumers across the globe. Because of this deep integration we have dramatically reduced the implementation costs for our customers making it easy for merchants to start selling internationally. In addition, Borderfree and MarketLive will maintain this integration moving forward, eliminating maintenance costs for the merchant.
“As we gear up to launch the newest release for the MarketLive platform, we have added a number of new features and enhancements that reflect our customers’ evolving needs in today’s dynamic marketplace,” said Ken Burke, founder and CEO of MarketLive, Inc. “Our partnership with Borderfree has allowed us to seamlessly integrate Borderfree’s deep global ecommerce technology and offer our clients access to the opportunity international retailing brings. By doing so, both companies are making it very easy for our merchants to almost instantly start selling internationally.”
“We are thrilled to partner with MarketLive to bring our international cross-border capabilities to its merchants,” said Michael DeSimone, CEO, Borderfree. “By integrating Borderfree into the MarketLive platform, merchants can quickly and seamlessly extend their ecommerce capabilities to build their brand globally and reach customers in new markets.”
The Borderfree connector, along with the extended international capabilities it facilitates, will be officially introduced to clients at the eleventh annual MarketLive Commerce Summit on March 24-26 at the Ritz Carlton in Half Moon Bay, California.
Since 1995, MarketLive, Inc., has been the leading provider of eCommerce technology and services that help fast-growing companies successfully sell goods and services online. Designed to meet the unique requirements of catalogers, retailers, direct marketers, and manufacturers, the extensible MarketLive® Customer Driven Commerce technology and services solution integrates commerce across all channels, enabling merchants to enhance their customers’ experience online while dramatically improving acquisition, conversion, and retention rates.
The MarketLive platform is the most retail-targeted, fully featured, customizable Total Commerce solution on the market today. MarketLive powers many successful retail eCommerce sites, including Armani Exchange, Party City, Perricone MD, Sport Chalet, Sundance, Helzberg Diamonds, John Deere, Title Nine, Intermix and others.
For more information, visit www.marketlive.com.