BCBGMaxazria announced that it has partnered with Borderfree, a provider of international cross-border e-commerce solutions, to expand its international e-commerce capabilities. The brand’s flagship line is now available to international shoppers in 100 countries through the Borderfree platform, with free shipping to all countries with a minimum purchase.
The company is also offering duty-free purchases in all countries with the exception of Japan and Canada.
“BCBGMaxazria is truly a global fashion company with a significant international following and sophisticated designs that appeal to consumers across generations,” said Alex Golshan, VP international e-commerce & omnichannel, BCBGMazazria. “We’ve long enjoyed strong international demand for our designs, with 30% of our existing e-commerce traffic coming from international shoppers.”