Browsi uses AI to personalize the entire value chain of ad inventory in real-time, instantly increasing revenue and reducing costs to publishers.
Ad inventory is the backbone of a strong media business, however optimizing for related KPIs has never been tougher.
The challenge is that it’s virtually impossible for a publisher to improve ad inventory once the page starts loading.
Today, publishers optimize manually, offline, across multiple teams, and simply can’t adapt to real-time variables around content, behavior, devices and ad stack that impact performance.
As a result, publishers lose out on a potential revenue increase of 20%-50% – this is what Browsi is here to recover.